HOOK TEST

Stop guessing which angle sells

SPEED

20 hooks. 7 days flat.

OFFER

£500 flat. No retainer.

STRATEGY

Brief on what's proven to work

MARKET

UGC rates doubled. Static hasn't.

DELIVERY

Delivered in 7 days flat

FOR DTC OPERATORS — £30K+ MRR

Test 20 hooks in static before you burn budget on UGC.

20 static ad creatives delivered in 7 days. The losers tell you what not to film. The winners get the production money. £500. One-time. No retainer.

Start Testing

FOR DTC OPERATORS — £30K+ MRR

Test 20 hooks in static before you burn budget on UGC.

20 static ad creatives delivered in 7 days. The losers tell you what not to film. The winners get the production money. £500. One-time. No retainer.

Start Testing

HOOK TEST

Stop guessing which angle sells

SPEED

20 hooks. 7 days flat.

SAVED

The £5k mistake avoided

STRATEGY

Brief on what's proven to work

SMART

Test before you commit shoot budget

CLARITY

3 winners tell you what to film

OFFER

£500 flat. No retainer.

INSIGHT

Fatigue cycle: 5–6 days

TESTING

20 angles. One clear winner.

DELIVERY

Delivered in 7 days flat

MARKET

UGC rates doubled. Static hasn't.

GROWTH

Algorithm rewards velocity

BUDGET

Run at £50/day. Find winners.

URGENCY

Competitors are testing right now

CLARITY

No guessing which hook films

TIMING

Lock angles before Q4

SIMPLE

One call. 30 minutes.

COSTS

£250 to £800 per UGC creator

SYSTEM

Static → Test → Scale

VALUE

Editable source files included

THE DELIVERABLES

Everything in the testing layer.

One-time price. No retainer. No upsell. Built to find your next winning hook in 7 days flat.

20 Static Creatives

Each one tests a different hook, angle, or claim against your audience. No duplicates, no filler.

20 Static Creatives

Each one tests a different hook, angle, or claim against your audience. No duplicates, no filler.

Delivered In 7 Days

From brief approval to inbox. Faster than any agency or freelancer you've worked with — guaranteed.

Delivered In 7 Days

From brief approval to inbox. Faster than any agency or freelancer you've worked with — guaranteed.

Hook Taxonomy Document

Each ad tagged with the hook it tests. Your performance data reads clean instead of a guessing game.

Hook Taxonomy Document

Each ad tagged with the hook it tests. Your performance data reads clean instead of a guessing game.

Editable Source Files

Yours to spin variants, resize, or hand to your team. No licensing nonsense.

Editable Source Files

Yours to spin variants, resize, or hand to your team. No licensing nonsense.

MARKET TIMING

Why testing in static matters right now.

Three things changed in the last 12 months. Together they make static testing the highest-leverage creative play for a scaling DTC store.

UGC Rates Doubled

What cost $250 a deliverable in 2023 is $500–800 now. Spec packages run $3–8k. You can't afford to guess which angle is worth filming anymore.

Test before you commit shoot budget

Save the £5k mistake of filming the wrong hook

Brief UGC creators on proven angles, not guesses

Fatigue Cycles Are 5–6 Days

Even high-quality winners burn out in under a week. You need a constant pipeline of fresh angles to test. Static is the only format cheap enough to ship 20 at once.

Constant fresh angles in rotation

Algorithm rewards velocity, not polish

20 statics > 4 premium pieces, every time

The Window Is Closing

Brands printing in Q4 are the ones who locked their creative engine in by August. If you're still guessing angles in September, you're already late.

Find your winning hooks before peak season

Lock the angles your competitors are still guessing at

Stop firefighting at 11pm in CapCut

HOW IT WORKS

From first click to first winner.

1. Brief in 30 minutes

Send your offer, your top winners, and any angle hypotheses. One short call. No 14-page questionnaire.

1. Brief in 30 minutes

Send your offer, your top winners, and any angle hypotheses. One short call. No 14-page questionnaire.

2. I ship in 7 days

20 unique statics, each tagged with the hook it tests. Resized for Meta, Stories, and TikTok. Source files included.

2. I ship in 7 days

20 unique statics, each tagged with the hook it tests. Resized for Meta, Stories, and TikTok. Source files included.

3. You find winners

Run them at $50–100/day. Inside 7–14 days you know which 3–5 angles deserve UGC budget — and which £5k mistake you just avoided.

3. You find winners

Run them at $50–100/day. Inside 7–14 days you know which 3–5 angles deserve UGC budget — and which £5k mistake you just avoided.

FAQ

The blunt FAQ.

Still on the fence?

Book the 15-min fit call. No pitch deck. If it's not a fit, I'll tell you on the call.

Book the fit call

How is this different from a creative agency?

What if I don't get any winners out of the 20?

If fewer than 3 statics beat your existing baseline CPA after 7 days of reasonable test spend, I ship a second batch of 20 free. The risk sits with me, not you.

Will the statics actually look good, or is this AI slop?

What's the turnaround really like?

What's the catch?

FAQ

The blunt FAQ.

Still on the fence?

Book the 15-min fit call. No pitch deck. If it's not a fit, I'll tell you on the call.

Book the fit call

How is this different from a creative agency?

What if I don't get any winners out of the 20?

If fewer than 3 statics beat your existing baseline CPA after 7 days of reasonable test spend, I ship a second batch of 20 free. The risk sits with me, not you.

Will the statics actually look good, or is this AI slop?

What's the turnaround really like?

What's the catch?

FAQ

The blunt FAQ.

Still on the fence?

Book the 15-min fit call. No pitch deck. If it's not a fit, I'll tell you on the call.

Book the fit call

How is this different from a creative agency?

What if I don't get any winners out of the 20?

If fewer than 3 statics beat your existing baseline CPA after 7 days of reasonable test spend, I ship a second batch of 20 free. The risk sits with me, not you.

Will the statics actually look good, or is this AI slop?

What's the turnaround really like?

What's the catch?